Sunday, December 25, 2011

Increase Restaurant Dining Room Service With Anticipation And Reaction

20 Great Kid Friendly Marketing Ideas for Your Restaurant - Part 3 Have family nights

Produce family deals

Family packs welcome family business in a different way. Have a games room with tokens

If your restaurant is right for this it is a great way for the kids to keep busy while the parents enjoy their meal. If the games take tokens, you can include them with a children's meal and more can be purchased if necessary. Have a children's dining area

Servers or parents can escort the kids over to the fish tank to view the fish. All kids love gazing into a fish tank. Have a children's mascot

If you have a theme for your restaurant, you can co-ordinate with that theme. For example if you are a steak restaurant you could have a cowboy.

20 Great Kid Friendly Marketing Ideas for Your Restaurant - Part 3


Anticipation and Reaction is a crucial concept in delivering and maintaining excellent restaurant dining room service. The waiter should react by spending some extra time at this table because, most likely, this table will order even more menu items -- if given that extra time. With anticipation of the customer's needs, and reaction, the waiter should know to give efficient, unobtrusive service, yet not ignoring the table.Then, there is the situation of the crying baby at the table. With anticipation and reaction, the host should seat this party as close to the bar as possible. Yes, anticipation and reaction by the staff and management will improve restaurant dining room service and increase profits!

Friday, December 23, 2011

Have family nights

Produce family deals

Family packs welcome family business in a different way. Have a games room with tokens

If your restaurant is right for this it is a great way for the kids to keep busy while the parents enjoy their meal. If the games take tokens, you can include them with a children's meal and more can be purchased if necessary. Have a children's dining area

All kids love gazing into a fish tank. Have a children's mascot

For example if you are a steak restaurant you could have a cowboy.

20 Great Kid Friendly Marketing Ideas for Your Restaurant - Part 3


As an owner/operator or manager of a food service operation that serves liquor, wine, and/or beer, it is most important that you make sure the waiters are getting proper bar service. This makes life hard for the bartender keeping him/her from providing proper service for the waitstaff and customers sitting at the bar. Poor bar service has a negative domino effect on the dining room service. The extra income and trying to please the customers will not be worth dealing with poor bar service.;Again, the simple solution to this problem is for the restaurant manager running the dining room to make his/her presence known to the bartender---- especially when the dining room is experiencing the "rush." If the bartender is still unwilling to provide fast and efficient service to the waitstaff while being observed by a restaurant manager, then obviously a much larger problem exists with this employee.

Saturday, December 17, 2011

The 8 Important Characteristics Identified In The Most Prosperous Restaurant Operations and Marketing and advertising Systems

One area that needs your focused attention when you are starting out in the restaurant business is menu planning.

Restaurant Concept

Different Types of Restaurant Menus

The alternative is to offer a menu that is constantly changing. However it makes it difficult if new menus need to be printed frequently.

A la carte restaurant menus require customers to select menu items individually and everything is priced separately.

Menu Size

At the lower end of the restaurant spectrum you can basically do your restaurant menu planning and then hire kitchen staff that are capable of making the dishes that you have in mind. You may have a separate menu section for children or your menu may include options for vegetarians.

More than One Menu?

More upscale restaurants usually need more than one menu. A separate drinks menu or wine list is common but other courses such as dessert could also have their own menu.

If you want to open a restaurant and succeed then it is essential that you know how to plan a restaurant menu, how to set menu prices and how to design a menu in a way that maximizes sales and the diner's experience.

How to Plan a Restaurant Menu - Tips and Ideas


It's time for a change! Change can be a difficult thing for most everyone, including restaurant owners, especially during economically challenging times. You want fresh food in your restaurant… you need fresh ideas too.

TAKE ACTION ON THE RIGHT ACTIVITIES A great idea without action is just still a an idea. Just that bit of a change from customer to guest can make a huge difference in the way people visiting your restaurant will feel. Your restaurants operations numbers, financials and marketing as well as having a way to measure your guests' experience will help you know how your restaurant rates. What is a memorable dining experience you may ask?

THE IMPORTANCE OF DIRECT RESPONSE MARKETING TO YOUR GUESTS Much of your time, energy, resources and focus need to be put into becoming a better restaurant marketer by creating systematized, measurable marketing. Direct response marketing, the type of marketing that makes people take action and respond, needs to be employed in every marketing piece you create. Marketing to your restaurant guests creates a relationship that will help you succeed… growing that relationship will grow your success too.

If you are still thinking of your restaurant in the same way that you did 5, 10 or 20 years ago, you need to stop limiting yourself, your restaurant and your guests! If you would like to receive more information about how to succeed in the restaurant business, go to and get your FREE Report.

Friday, December 16, 2011

Ending the Restaurant Failure Myth

Incorporate Role Play for a Winning Training Program

Incorporating role play into your training programs will help your guests receive an encore performance every time.

Role play is one of the most effective tools in the trainer's toolbox where participants can experience real life situations and "learn by doing". Role play can be used to train any level of company personnel including staff, managers, and even company executives.

Role play allows teams to experience real life situations in a simulated and controlled environment. When used to master a skill, role play builds confidence as the skill is practiced and coaching is administered by a trainer. For example, role playing a guest situation will allow teams to better understand how a guest feels. There are many roles that can be played such as a guest and service representative, a manager and team member, a service representative and kitchen team member or similar combinations.

As a head start, we have listed some suggested scenarios that will help you role play with your teams. 9. Two bus persons talking about personal issues while ignoring a guest's signal for service 10. Kitchen team member loudly demanding a server to pick up an order 11. Manager threatening a team member's job

If role play is designed properly and effectively executed, it can be very valuable to the success of any company.

Restaurant Training - Waitress ; Waiter Training Role Play Tips For Hospitality Education ; Learning


For the benefit of aspiring restaurateurs, restaurant investors, and the restaurant industry, it's time to set the record straight.

Tuesday, December 13, 2011

Banners and Signs Can Assist Your Restaurant

Restaurant Training - Waitress and Waiter Training to Fuel Sales for Hospitality and Food Service Developing a solid sales training program that focuses on suggestive selling and making sales training one of your top priorities is essential to driving your profit.

Training your wait staff to become top sales performers and making your dining room a profit center is essential to the growth of your restaurant, especially in a sluggish economy. Here are some key selling ideas and specific training strategies:

The Menu: A Server's Sales Brochure

A sales person can not sell properly unless they have obtained the necessary product knowledge. Being equipped with this knowledge builds our servers confidence to effectively sell to our customers."

Then, as ongoing refreshers, each server should attend pre-shift meetings that touch on core sales strategies. This is a good time to implement sales contests to drive sales motivation.

Up-selling and Making Add-On Sales

Sell the Benefits-tell the customer how they can benefit from a particular food/beverage item. (bottle of wine/champagne) • Customers with hearty appetites..."I'm starved." (large Captain's Platter) • Customers inviting your suggestions..."What do you suggest?" Teach your staff to refuse selling any alcohol to minors.

Restaurant Training - Waitress and Waiter Training to Fuel Sales for Hospitality and Food Service


If you own a restaurant, for example, there are many ways you can use banners and signs.

Use Banners and Signs to Promote Unique Events

For example, if you need signs to advertise the arrival of new menu items, consider short-term signs since they will be most cost-effective. Whatever the case may be, banners and signs offer numerous choices for restaurant owners who want to uphold a professional and effective image to their customers and employees.

Monday, December 12, 2011

Restaurant Service Improvement: Make An Effective Waitstaff Tip-Out System

Restaurant Training - Waiter ; Waitress Training Tips For Customer Service - Hospitality Education One way is through personalizing service for each type of customer that comes to your business. The same holds true for business customers versus vacationers. It is never safe to think that your restaurant service staff will inherently understand these differences.

Here is an exercise to share with your service team. It lists various types of customers and ways to customize service for each customer category. During a pre-shift meeting or company training session, review this exercise with your restaurant service staff.

Customer Types and Service Suggestions:

Other customer types include customers dining alone (the solo customer), disabled customers, teenagers as customers, customers who are in a rush, first-time customers, and customers who dine in large groups/gatherings. Again, each different type of customer has "specific" service needs. Exceeding the needs of each customer with customized service takes a little extra time.

Restaurant Training - Waiter ; Waitress Training Tips For Customer Service - Hospitality Education


The "Tip-Out System" is an;important part of;a restaurant's dining room staff;success;for many different;reasons. Tips are the basic salary for most restaurant service employees, and must be;divided with utmost respect and care. It must remembered that an improper system can make or break a dining room service;staff to the point where employees may deliver poor service or;actually quit the job.

It all depends on the restaurant dining room service system, and on the;"desired level of customer service" ---so crucial for success.





















Every restaurant is an enigma, so the tip-out system must fit the;restaurant's personality.

To physically perform the;tip-out revenue split, the waiters can place the;tip-out revenue;percentages for the receiving;dining room service employees;into envelopes.

The restaurant service tip-out system must always;be fair and balanced with very few complaints from the staff.

Saturday, December 10, 2011

Restaurant management software (InnoWaiter) with wireless ordering turns waiters into InnoWaiters

Today's Chef, Tomorrow's Restaurateur - Restaurant Start-up Tips Every Chef Should Know About! Over 54,000 new restaurant business licenses were applied for in the last twelve months nationally. Concept Development: Can you create a concept, position it in the marketplace, and grow the concept through licensing or franchising? Pre-opening: Are you able to produce a Feasibility Study, a Business Plan, a Demographic Survey, and schedule the opening around a timetable and budget?

Avoid wasting money. Quality prior planning will help you avoid the unexpected.

Get the right team. Implement the right systems. By getting help, you will save money, time, and heartache.

Get the right menu. It needs to be done right the first time. Vendor Negotiation. Most importantly, you will get your restaurant open.

Today's Chef, Tomorrow's Restaurateur - Restaurant Start-up Tips Every Chef Should Know About!


InnoWaiter ;complete Restaurant management software with wireless ordering

and making a wireless transmission of the order to the restaurant kitchen.

becomes the leader of the technology in Pakistan by introducing ;a complete Restaurant management system with wireless ordering InnoWaiter.

"We see smaller, standalone restaurants getting interested in wireless computing," says Taslim Ahmed, Manager at SORCIM Technologies, which has developed the restaurant management software. The technology ensures that orders are speeded up and also allows restaurant staff to spend more time on their guests.;Adds Tahir Yaaseen, Owner China Town Islamabad, "The restaurant management software InnoWaiter also helps to compute data like average spend per person and popularity analysis of the dishes and the restaurant.

Details of InnoWaiter "A comprehensive restaurant management software with wireless ordering" currently selling in Pakistan can be found at

Thursday, December 8, 2011

Restaurant Information: Developing Communication Skills

Waitress and Waiter Training - Restaurant Training Tips for Superior Customer Service

Training your team to adopt effective communication skills will add to your guests' overall experience.

• Maintain effective eye contact

Waitress and Waiter Training - Restaurant Training Tips for Superior Customer Service


An important skill that is vital to personnel that are employed in a food and beverage establishment is communication.; Effective communication is important as personnel interact with both guests and one another.; For a business entity such as a food and beverage establishment to be successful, honed communication skills are a must.

A well detailed restaurant SOP will establish how food and beverage establishment personnel should interact with guests.; A detailed restaurant training guide will elaborate on effective procedures to instill the necessary communication skills into personnel.; A restaurant manager will ensure that all of these components come together for the overall success of the operation.

Effective communication is the means in which information is conveyed between parties.; Food and beverage operations demand interactive relations with staff and guests.; As such, communication is an integral facet of day to day business.; Effective communication skills on the part of personnel will, in turn, translate into quality service that the guest will find pleasurable.; Happy guests mean return business and consistent revenue streams – a plus for every restaurant manager.





















For food and beverage personnel, non-verbal communication skills are just as important as verbal skills.; What you don’t say can actually convey volumes of meaning.; Guests, in fact, take a variety of meaning from non-verbal communication cues.; A handshake, for example, can convey warmth and a sense of welcome when guests are greeted upon entry into a food and beverage establishment.

Thursday, December 1, 2011

Restaurant Point of Sale Technique: Permitting Your Business enterprise to Receive Its Utmost Potential

To make money in the restaurant business, restaurant owners have to have a competitive advantage.

The only two real and lasting competitive advantages any restaurant owner can have are -- Innovation and Marketing.

Marketing is the only thing that generates profit for a restaurant.

Marketing (when done right) is the best investment any restaurant owner can ever make.

The average restaurant owner thinks his job is to "run his restaurant." He doesn't have time to market his restaurant -- or even to learn how to market a restaurant. A restaurant owner's job should be to market, innovate and promote his/her restaurant.

Most restaurant owners work long hours, but it doesn't take long hours to market, innovate and promote a restaurant.

A restaurant owner who masters innovation and marketing could swap restaurants with any restaurant owner in town. Concentrate on Innovation and Marketing and watch your restaurant profits skyrocket.

Utilizing a restaurant point of sale system can be of major help in making your business reach its optimum potential. A restaurant point of sale system can help you keep up with such technological advancement.

Wednesday, November 30, 2011

Improve Restaurant Dining Room Service: Clear Finished Plates At The Suitable Time

Executing a successful restaurant opening takes a realistic budget, extreme preparation, committed and qualified restaurant operators, a solid training team and talented, well-trained new hires.

To help orchestrate and execute a smooth opening, here is a list of suggested training and human resource tasks/projects to be performed before your opening:

• Determine your human resource and training budget (be sure you obtain full knowledge of all costs involved) • Establish employee and management staffing levels for your new establishment • Determine staffing levels for your opening training team of managers and/or staff • Create a master punch list with specific human resource and training tasks/projects that will be achieved during all phases • Develop timelines with daily and monthly calendars that include schedules and the tasks/projects noted on your punch list • Carefully select your opening training team • Assign the opening training team to the specific tasks/projects according to the noted timelines • Establish meeting dates to stay focused and follow up on the tasks/projects • Create training materials (consider purchasing digital training materials that provide templates to make it easy to customize yourself) -One human resource and orientation manual to be given to all job positions -Several employee job position manuals, one for each specific job position -Training program and seminar materials -Kitchen menu materials such as cooking specifications, plate presentations, and prep/cook procedures -Other materials such as kitchen forms, testing materials, sanitation literature, alcohol awareness guidelines, etc. • Establish a training calendar with seminar times and dates, topics covered, people assigned to teach the topics, and the specific job positions to attend the training seminar • Train the opening training team so they know their role for training new hires • Determine job descriptions/profiles for each type of job position you plan to hire • Create a list of hourly employee and management interview questions • Interview candidates for managerial and hourly job positions • Hire managerial and hourly job positions • Administer new hire paperwork, on-boarding information, and training materials to new hires • Coordinate the new hire training and provide each new hire with a specific training schedule • Train the new hires and include mock/trial runs into your training program (invite special guests before you open to the public so your employees can practice their roles in advance to opening day) • Schedule and assign hands-one roles to the opening training team for opening day and the days following • Hold a pep rally style motivational meeting with the opening training teams prior to opening day and relay their specific schedules and assigned roles • Direct and oversee the opening day and the days following

Restaurant Opening Checklist for A+ Openings: How to Start a Restaurant Right: Food Service Training


Certainly in;any restaurant service situation, before clearing a plate, the staffer obviously must wait until the customer is finished eating;from their plate.

What if the customer asked to have the plate cleared?

Tuesday, November 22, 2011

Travel and the Recognition of Pets

Travel and the Recognition of Pets

At last pets are becoming recognized by the Department of Transportation, airlines, airports, hotels, restaurants, and other establishments. Might 13, 2009 the Department of Transportation established regulations created to help passengers with service animals. All airlines need to make certain there are pet relief places and airports have been instructed to perform with the airlines in establishing these pet parks. Though the ruling is for service dogs most airports enable the use of the pet parks for all travelers with dogs.

Note that LAX of Los Angeles Globe Airports has expanded their quantity of pet parks for its travelers. All pet parks are on the arrivals levels between Terminals 1 and 2, Terminals 3 and TBIT (Tom Bradley International Terminal), and TIBIT and Terminal 4, across from Terminals 5 and 6, and at the finish of Terminal 8. The new parks all have water spouts a water bowl, doggie poop bag stand, a trash receptacle and are recognizable by the carved out doggie bone and fire hydrant. In addition, note that you can discover all current airport pet parks at .

When traveling with your pet, study all airlines and hotels to see what their policies are. Also, check on pet policies at restaurants and inquire if there are boarding facilities at or close to airports. A few airports and airlines have pet boarding facilities. A fairly superior resource is the North American Pet Book.

Aside from transportation, lodging, and dining, you should certainly supply your pet with correct identification, medication, collars and leashes when traveling. Note that heart worm medication is vital throughout mosquito season. Being aware of all the support that is accessible for you and your pet these days as it ought to make it less complicated for you to travel with your furry family member.

Saturday, November 19, 2011

Business Interruption Insurance

Business Interruption Insurance

Home business interruption insurance refers to that insurance which covers the danger of losses a small business could have to suffer since of a temporary closure of the small business due to some circumstances like fire or other insured peril. Home business owners who purchased small business interruption insurance get the compensation for lost profits and recurring expenses.

Explore All the Choices and Make a Wise Selection:

Insurance providers offer you a variety of selections for home business interruption insurance. For example, a policy reimburses you the additional expenditures if you will need to carry out home business operations from a new place because of some disaster at the original place. Deciding upon this type of solution is an indication of buyers' foresightedness and good judgment.

How to Invest in Organization Interruption Insurance?

The unique character of small business interruption insurance is that it alone is not sold as separate insurance policy. If you want to buy this insurance, ask the insurance providers to add on to an already existent property insurance policy. A typical example is business owner's policy on which Business enterprise interruption insurance can be added. Just before finalizing, make certain by asking to the agent if there is any new provide by the insurance enterprise.

Make Sure That You Get Enough Time:

1 crucial point to keep in mind when buying Business enterprise interruption insurance is that you need to get enough time to restart your small business as usual. A big disaster can damage to such an extent that rebuilding business can take significantly more time than you had estimated. Normal waiting period is roughly 2 days. Waiting period is the time for which the insurance providers do not get started generating payments.

Components Affecting Price:

Variables that influence the cost of company interruption insurance incorporate the kind of enterprise, location of the business enterprise and the degree of ease of shifting to a temporary location. For example, a genuine estate agency might get a cheaper deal than a restaurant mainly because the danger of fire related with it much less than restaurant.

If you have bought the home business interruption insurance cover and a disaster occurs, then the insurance provider will reimburse you actual quantity of capital that you would have earned had the business activities not got disturbed. This calculation is accomplished on the base of your financial records. You also get compensation for the costs like electricity considering that it is a continuous expense regardless of whether organization is running or not.

Don't Believe That You Will In no way Will need It?

Finally, you should really not stay away from buying business interruption insurance just by giving an excuse that these situations are hypothetical. September 11 occasion has shown that small business interruptions may possibly occur. The place from where you are earning your butter and bread can be fully damaged.

Wednesday, November 16, 2011

Traditional Sign Writing

Traditional Sign Writing

Hand painted signs are types of regular signage. It is usually a fine concept, as a home business owner, to pick the top sort of sign for your business. For example, if your competitors have vinyl signs then it is normally a decent idea to also have a vinyl sign. The creativity that will differentiate you from the competition is the idea, design and excellent of the sign itself. Not the material that it is created with. Budget is apparent a consideration. Putting 3D signs on a fleet of vans, for example, is not necessarily cost successful. Vans may well be damaged and this sort of marketing might possibly be highly-priced to replace. Vinyl is also removable which makes returning fleet vans much less pricey. Standard sign writing does have its applications too.

Classic, hand painted signs look wonderful on public houses, hotels and other kinds of property signs. Whilst nightclubs and the like can from time to time benefit from neon signs as they give the impression of a lively atmosphere, regular signs can provide that warmth and invite customers inside for a cosy, relaxing pub lunch and a pint of top. You visit a pub, restaurant or hotel to either eat, relax or sleep. Whereas you go to a nightclub to dance. Signs can describe the power of a location. The finest, significantly more professionally developed signage can tell you about a place ahead of you even enter it. Well though out graphics, images and words can actually speak out about the organization that it represents.

Traditional Signwriting is an art form in itself. Signwriters who are in a position to present a wide range of numerous sorts of signage which includes conventional hand painted signs, temporary vinyl signs, 3D lettering, neon, metal and wooden will often be preferred suited to producing a sign for your company. This is considering they will be able to supply you what they have to have rather than what they can do.