One area that needs your focused attention when you are starting out in the restaurant business is menu planning.
Restaurant Concept
Different Types of Restaurant Menus
The alternative is to offer a menu that is constantly changing. However it makes it difficult if new menus need to be printed frequently.
A la carte restaurant menus require customers to select menu items individually and everything is priced separately.
Menu Size
At the lower end of the restaurant spectrum you can basically do your restaurant menu planning and then hire kitchen staff that are capable of making the dishes that you have in mind. You may have a separate menu section for children or your menu may include options for vegetarians.
More than One Menu?
More upscale restaurants usually need more than one menu. A separate drinks menu or wine list is common but other courses such as dessert could also have their own menu.
If you want to open a restaurant and succeed then it is essential that you know how to plan a restaurant menu, how to set menu prices and how to design a menu in a way that maximizes sales and the diner's experience.
How to Plan a Restaurant Menu - Tips and Ideas
It's time for a change! Change can be a difficult thing for most everyone, including restaurant owners, especially during economically challenging times. You want fresh food in your restaurant… you need fresh ideas too.
TAKE ACTION ON THE RIGHT ACTIVITIES A great idea without action is just still a an idea. Just that bit of a change from customer to guest can make a huge difference in the way people visiting your restaurant will feel. Your restaurants operations numbers, financials and marketing as well as having a way to measure your guests' experience will help you know how your restaurant rates. What is a memorable dining experience you may ask?
THE IMPORTANCE OF DIRECT RESPONSE MARKETING TO YOUR GUESTS Much of your time, energy, resources and focus need to be put into becoming a better restaurant marketer by creating systematized, measurable marketing. Direct response marketing, the type of marketing that makes people take action and respond, needs to be employed in every marketing piece you create. Marketing to your restaurant guests creates a relationship that will help you succeed… growing that relationship will grow your success too.
If you are still thinking of your restaurant in the same way that you did 5, 10 or 20 years ago, you need to stop limiting yourself, your restaurant and your guests! If you would like to receive more information about how to succeed in the restaurant business, go to and get your FREE Report.